How can you do more with less? There are actually plenty of ways and I learned even more tips at the Electrolux and Abenson #DoMoreWithLess media launch at Abenson Global City. I loved everything about this event from the campaign to the activity to the personalized giveaways. It was a really enjoyable day.
Electrolux home appliances is well known for it’s luxurious yet affordable style and now they have launched their Do More With Less campaign in Abenson Global City to empower moms to be more creative and resourceful at home. In my own ways I also try to do this by unplugging unused appliances, conserving water and repurposing items.
“We are happy to be part of Electrolux’s new campaign for cleaner & healthier living.” Abenson managing director Winston Q. Lim said. “Their efforts to redefine the modern kitchen perfectly mirror Abenson’s commitment to bring the best life into Filipino homes.”
Along with doing more with less is the initiative to keep our home greener and since this event was just in time for Earth Day we were given these uber cute cups with various plants. They were even personalized with our names and I just found it awesome that they added that touch.
When I spotted my plant I was so happy because I got Lemon Mint and I loved the cup that came with it! Here’s hoping that I keep this plant alive in our condo.
We were treated to delicious snacks by Bizu and their macarons are just to die for. Please don’t judge me but I think I had like 4 or 5 pieces. It’s okay though! I didn’t eat the other food! 🙂
Electrolux is part of Abenson’s range of appliances. The media launch was held at their Global City branch and is quite breathtaking. It’s very different from the usual branches that you visit.
This branch was built in the heart of the metro providing an experiential experience. Certainly, it’s sleek, classy and very spacious. They have 3 floors and you would have a field day taking in all the beautiful appliances they have on display.
Electrolux is supporting the cause of reusing, repurposing and conserving at home. Their appliances are geared to help us with efficiency and sustainable living.
“Moms are inventive. Leave it to them to find a way to recycle something that seems unusable,” said Andrea Pionilla, Marketing Manager of Electrolux Philippines. “Electrolux’s newest campaign wants to show moms how easy it is to do more with less when they have the right home appliances to help them out.”
Ms. Kai Pioquinto, Marketing Communications for Electrolux Philippines delved into their changed logo with the change in their font and icon.
Electrolux brand ambassadors Cheska Garcia-Kramer, Chef Rosebud Benitez-Velasco and Chef Bruce Lim were present to share their own do-it-yourself home products which you can easily make using Electrolux home appliances.
I loved the tip Chef Bruce Lim shared about making molds out of cans from canned goods. We actually did the same using a Spam can for making Spam Maki.
Doug Kramer the newest brand ambassador couldn’t be at the launch but he did share a message via video taken by Cheska. “I am thrilled to be part of this meaningful campaign. As a practical dad, I’ve always been a believer that with the right tools, you can always do more with less,” said Doug Kramer. “I love how Electrolux appliances help us accomplish more things at home so Cheska and I can spend more time with the kids and less time managing the household.”
I checked out the Electrolux products at the 2nd floor of the Abenson building and was truly in awe. I could imagine how beautifully this refrigerator would go in our home. Or how perfect the stove range would look.
Isn’t this just the cutest thing?
I even got a DIY home air freshener to make. In love with the mason jar and it’s blue!
I hope you take time to do #DoMoreWithLess and share your tips and suggestions with me!