The yuletide season has finally arrived! The SM Fairview Christmas Grand Launch happened on November 8 and I was excited to attend and find out what was in store this Christmas holiday.

The Atrium was booming with joyful Christmas music and the decorations were elaborately displayed. There was a big Christmas tree, a fireplace and presents scattered all around giving an even more joyous feeling to the event. You could tell there was plenty in store and that SM Supermalls is going to make this season a memorable one.

There were many in attendance and the kids were dressed in Mickey Mouse clothes and accessories to celebrate the opening of the Mickey Mouse Clubhouse area perfect for holiday photo ops.

Mr Mark Louie Santa Ana, SM Mall Manager started off with a short introduction of the yearly launch that SM Supermall does for the holidays. The Philippines is well known for celebrating the Christmas season as early as November and SM is giving us a spectacular Christmas this year. We can expect shows, activities and merry markdowns at the SM Department store.

This year’s much awaited events and activities were introduced through a Christmas Story told by a lovely lady. The program had 5 segments marking the importance of the life, love and light that the season gives us every year.

The festivities started with a Dance to Life exquisitely executed by these beautiful ballerinas of The Kids of Halili Cruz School of Ballet.

In Sing to Life, The SM Little Stars winners delighted with a song number.

Carols to Life was courtesy of The Mandaluyong Children’s Choir who serenaded us with 3 songs.

Surplus Shop Endorsers also gave us song renditions of Christmas favorites.

SM Supermalls Gives to Light with their SM Bears of Joy initiative. You can make a child happy this Christmas by purchasing a Bear of Joy for only Php200. You keep one bear and the other is donated to a child from various orphanages and charitable institutions. Don’t forget to tag when purchasing your bears.

#‎SMCARES‬ ‪#‎bearsofjoy‬ ‪#‎smfairview‬ ‪#‎makeachikdhappy‬ ‪#‎ittakes2totango‬‪#‎instaheart‬ ‪#‎payitforward‬ ‪#‎chriSMs2014‬

Councillors helped share about the Get a Bear Give a Bear program.

Give to Light was the perfect way to give presents to deserving children courtesy of the SM Cares program.

Santa also dropped by to join in the gift giving. The jolly old fellow gamely took pictures and gave his usual jolly laugh.

Photo op of SM Executives, Disney Principals and Councillors with Surplus Shop brand endorsers.

The grand Mickey Mouse Clubhouse delighted the children and there were plenty of photo opportunities. Your children’s favorite show is available on DVD at the SM Department store movie/music section. You can also get apparel, shoes, and toys from their clothing and shoe section and Toy Kingdom.

SM Supermalls executives gamely taking a picture in the Mickey Mouse Clubhouse area.

The children were thrilled with the show and the presents and balloons they received.

Don’t forget to add #merrysmchristmas when taking your pics at SM Fairview and you just might win some goodies.

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